Many African American women have trouble growing their hair long. Quite often, women give up and resort to hair extensions using clip in, sew in, or even worse, glue-in type weave. Ethnic hair appears to be very strong, but it is often quite fragile and breaks easily. The common myth is that most ethnic hair cannot stand up to daily washings. In truth, ethnic hair cannot endure harsh shampoos which contain surfactants that produces the foam we have all come to expect when we wash our hair. Some women who understand the damage sudsing agents can do, resort to “co-washing” their hair with conditioner, which only causes build up and more breakage!
The solution… WEN Hair by Chaz! WEN is a cleansing conditioner that takes the place of shampoo and conditioner. It is formulated with natural ingredients including chamomile, wild cherry bark, and rosemary to soothe and condition the hair. Additionally, it contains Panthenol, a provitamin of B5 which builds healthier, stronger hair. Glycerin is added to provide moisture and shine.
Even better, WEN leaves hair smooth, requiring a lot less heat when styling. WEN is available in a variety of delightful scents so it is easy to find the perfect blend for your hair type. Give WEN a try. Your hair will thank you! Check out the products on QVC and Guthy-Renker.
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